Storyly for Retail Media
A New Media Unit. A New Revenue Line for Your Retail Media Business.
Sponsored Stories turns the highest-attention real estate in your app into a premium placement brand partners compete to book — without disrupting the shopping experience your customers come back for.
The Format Opportunity
Retail Media Is Crowded. The Format You Offer Is How You Rise Above It.
Every major retailer is building a media offering. The formats are mostly the same — search, display, category banners. The inventory is real, but the differentiation isn't.
Sponsored Stories is different. Shoppers come back to the Story Group deliberately not because they were redirected, but because checking Stories is what they do.
That behavioral habit is the foundation of a premium media unit. One that justifies higher CPMs and keeps brand partners coming back.
$165B
Projected global retail media ad spend by 2026
80%+
Of the top 100 US retailers now operate a media network — making format the only remaining differentiator
53%
More time spent looking at native ad formats vs. display banners — because attention given willingly holds longer
The Solution
The Format Shoppers Act On. The Platform Built Around It.
Sponsored Stories brings a social-native ad experience to the highest-attention real estate in your app and Storyly fits into however your retail media stack is already built.
The Ad Unit Shoppers Actually Want to See
Sponsored Stories sits at the top of your app which shoppers open out of habit, tap through willingly, and return to daily. Full-screen, immersive, and shoppable. A format brand partners recognize from social, now available inside your owned channel.
Up to 10x more engagement than static placement
Built on a Decade of Social-Native Content Delivery
Stories are what Storyly was built for. That depth shows in delivery: smooth rendering, interactive experiences, an intuitive format that feels native to how shoppers already consume content. A genuinely different media experience.
Trusted by 400+ brands across 40+ countries, Content Distribution Category Leader in G2
Works With Your Retail Media Stack
Storyly integrates to your retail media infrastructure seamlessly. Sponsored Stories slots in as the premium format layer, without replacing the tools your commercial team already relies on.
Flexible integration with leading retail media platforms
How It Works
Launch Your New Retail Media Unit in 4 Simple Steps
Introduce Storyly to Your Retail Media Ecosystem
Storyly integrates alongside any retail media infrastructure with minimal engineering effort. Fast to deploy, zero disruption to your current stack.
Create Your Sponsored Story Group From Storyly Dashboard
Once integration is live, creating your Sponsored Story group takes just a few steps directly from the Storyly dashboard. From there, everything is manageable through your own system.
Manage Your Ads on Your Own Retail Media System
Sponsored Stories feeds into your existing retail media management layer: Campaign approvals, brand partner onboarding, and inventory allocation all stay in your system's control.
Measure Performance, Price Your Brand Partners Accordingly
Every Sponsored Story campaign generates real-time engagement and attribution data. Use it to prove value, justify premium CPMs, and build long-term brand partner commitments.
Real Results
See What Happens When Shoppers Actually Engage.
0x
More clicks than static content components
0.0%
Uplift in conversion rate
0%
CTR on promoted categories — versus any other format they had used
Doubled Engagement on Promoted Campaigns
“Before Storyly, we had static web banners that people barely noticed. With Storyly at the top of the app, content immediately catches attention.”
— Senior Digital Marketing Manager, Global Grocery Retailer
Read the story133% of Retail Orders Influenced During Campaign Periods
“This integration demonstrably improved our key performance indicators, driving a noticeable increase in both app revisits and overall user engagement.”
— Digital Experience Lead, Global Beauty Retailer
Read the storyUse Cases
A Premium Placement Brand Advertisers Will Be Competing For
One Format.Flexible Enough For Every Vertical.Intuitive For Every Journey.
Rise Above the Catalogue.
In a marketplace where every brand is competing for the same shopper, Sponsored Stories sits above the scroll entirely, in a space no product listing can reach, at a moment no search result can capture.
Be There When Inspiration Strikes.
Fashion brands reach style-driven shoppers at the moment they’re most open to discovery, through full-screen, immersive, shoppable video ads that moves them from inspiration to action before they’ve even started searching.
Be At the Top of Your Shopper’s List.
CPG brands reach basket-ready shoppers at the top of the app, right when they’re planning their next purchase. No wasted impressions. Just the right moment, captured.
Influence the Beauty Routine.
Beauty brands reach shoppers in full-screen, video-first experiences that educate, inspire and convert, right where discovery and routine meet.
Don’t Take Our Word for It.
See Our Customers’ Love for Storyly!
“Professionals, approachable, adaptable, and proactive”
“‘No’ is never a valid answer for Storyly, they always try to find solutions. Moreover, they are excellent people, the treatment is unbeatable, they have a lot of patience, and they adapt very well to the client.”
Laia Malagarriga Albreda
Product Owner, Stradivarius
“Storyly offers an amazing product with incredible support and service”
“Storyly has completely changed how we communicate to our customers on platform. Previously we would rely on static banners on our homepage to inform our customers of things like product launches, promotions, what’s happening across our community etc. Storyly and stories have enabled us to communicate these in a far more dynamic and engaging way with customers, driving higher conversion on key things vs the old experience.”
Ryan O’Callaghan
Head of Product, Dabble
“Great tool and involved team”
“Storyly is great for making our app more engaging for users and is really easy to use. The personalization of the communication strategy is important to us. Friendly and supportive team who are so quick to respond to any queries. We received huge feedback from them.”
Ewelina Korzeniewska
Jr. Marketing Specialist, Rossmann Poland
Ready to Give Brand Partners a Format Worth Paying a Premium For?
Your shoppers are already giving their attention willingly. Sponsored Stories turns that moment into a revenue line. Let us show you what that looks like for your platform.
Get in touch
Ready to monetize your highest-attention real estate?
Tell us about your retail media business and we'll show you how Sponsored Stories can become a new revenue line — without disrupting the shopping experience.